The 43rd SJVE Annual Conference


2010-10-26

Fuji East + West
09:30 Opening Ceremony
Opening speeches
(R. Seguchi, President, SJVE/A. Koizumi, Chairman, the 43rd SJVE Conference Steering Committee)
Award Ceremony
Miles Award

(I. Ueno, Chairman, Miles Award Council)
10:55 Morning Break
11:10 Keynote Speech: Development and Promotion of Value Engineering

(Ryuichi Seguchi, President, SJVE)
12:15 Lunch
13:20 Presentation of Miles Award Winning Company: Alleviating Environmental Load by VE
In recent years, building air-conditioning market is asked to have it both ways in two conflicting issues; providing ...
(H. Itoh, Yamatake Corporation Building System Company)
13:50 Presentation of SJVE Award Winning Company 1: Improving the Value of our Social Capital using VE
It is important for a construction consultant to have organizational strenghts capable of addressing social capital i...
(Y. Yamashita, VES, CTI Engineering, Co., Ltd.)
14:20 Afternoon Break
14:35 Presentation of SJVE Award Winning Company 2: VE Application in Railway Construction
As West JR introduced VE company-wide in 1988, both Osaka Construction and Osaka Electric Construction Offices initia...
(K. Taniguchi, Osaka Construction Office/Y. Fujita, Osaka Electric Construction Office, West Japan Railway Company)
15:05 Presentation of SJVE Award Winning Company 3: Innovation for Small and Medium Size Enterprises through VE
We have been applying VE since 2006, as part of the reform in company culture. Since then, through a team effort by c...
(M. Sassa, CVS, President, Hanan Co., Ltd.)
15:35 Afternoon Break
15:50 Special Lecture: 'Volume Zone'(the mid-price range generating the largest volume of sales in the market) Strategy to be successful in the Chinese Market

(Tomoo Marukawa, Professor, the University of Tokyo, Institute of Social Science)
17:00 Conference Day 1 Adjourned
17:30 Evening Reception / -18:30

2010-10-27

Fuji East Fuji West Daisetsu Hotaka
09:30 09:30 IT Tool supporting VE activities: "Cost Producer" - a target costing package to enhance profitability

(T. Bando, Hitachi Solutions, Ltd.)
10:20 Innovative Technique: Applying TDM (Total Design Management) Method

(H. Kure, VEL, IHI Corporation)
09:30 Conference Paper 1: How to select the required functions to improve the value of public works
As design-phase VE has more than 10 years of history since its first introduction to Japanese public works, it has re...
(K. Saito, Pacific Consultants Co., Ltd.)
09:55 Case Report 1: A case of VE application in the preliminary design of a rooftop garden at Ohashi Junction
Ohashi Rooftop Park is designed to take the most of the rooftop open space of a highway junction and is a highly spec...
(A. Wada et al., Metropolitan Expressway Company)
10:20 Conference Paper 4: Value Engineering and Infrastructure Development Master Plan
As the social conditions are dramatically changing due to an age of a shrinking and aging population, declining ferti...
(S. Nakajima, VES, Gunma Prefectural Government)
10:45 Case Report 2: VE study in constructing an evacuation deck for New North Building construction project at Osaka Station
The South evaluation deck of New North Building is to be built over the platform No.4, the tracks No. 10 and 11 at Os...
(K. Fujimoto, West Japan Railway Company)
09:30 Conference Paper 2: Evaluation method of ideas to improve value of supply chain
In recent years, companies start to pay attention to the competitiveness improvement of supply chain along with the v...
(K. Akagi, VES, Mitsubishi Heavy Industries, Ltd.)
09:55 Conference Paper 3: A study on the techniques of function & quality approaches in function definition: A technique for defining function and quality by functional diagram
It is important to define the functions and their constraints in the product development. However, the quality settin...
(S. Yoshimi, CVS, JEOL Ltd.)
10:20 Conference Paper 5: Using DRBFM (Design Review Based on Failure Mode) in the VE job plan
Generally, VE is often misunderstood as a cost reduction tool. If a parts failure is found in a product which VE was ...
(Y. Fujiwara, VES, Mitsubishi Heavy Industries, Ltd.)
10:45 Conference Paper 6: A new improvement method of target costing promotion activities using VE approach
In order to improve the target costing promotion activities, this study tries to define the viewpoint of those who re...
(A. Mizutani, VES, Aisin Seiki Co., Ltd.)
Global VE Forum: Integrating VE with other management techniques aiming at improving the potential of VE
Integration of VE with some major management techniques such as risk management, six sigma, QFD etc. is currently sug...
(Moderator: M. Saito, VES, JGC Corporation)
11:10 Morning Break
11:25 11:25 Case Report 3: VE application to service operation using the mobile phone for emergency call "OHAYAKU"
The two cornerstones of Isuzu’s business; Commercial Vehicles and Diesel Engines both providing our customers with th...
(T. Nomura, VEL, Isuzu Motors Ltd.)
11:50 Conference Paper 7: Value Management Curve for business and projects
Many of the company executives and project leaders always think about how to allocate their limited resources for the...
(H. Yokota, CVS, Functional Approach Institute Co., Ltd.)
Technology of One-of-a-kind Company: A super green home with lithium ion rechargeable battery for domestic use "SMA x ECO (Smart and Ecology) HOUSE"
Daiwa House Industry is engaged in a project aimed to develop a residence that can eliminate CO2 emissions and light ...
(Y. Ariyoshi, Daiwa House Industry Co., Ltd.)
11:25 Case Report 4: Establishing scheme for ensuring application of Target Costing and VE: VE project promotion by Task Force
Each year at Hitachi Kokusai Electric, we organize approximately 100 VE projects by VE task force (TFP) mainly in pro...
(M. Fukuhara, VEL and N. Kariya, VEL, Hitachi Kokusai Electric Inc.)
11:50 Conference Paper 8: The drafting method of the Series Product Commonization Plan in target costing
It is important for any company to consider cost savings of their product cost in addition to improve their performan...
(Y. Takeuchi, VES, Hokuetsu Industries Co., Ltd.)
11:25 Case Report 5: Putting into practice what we have learned: A case of VE application to the partition access door of boiler chamber
A VE team was formed for the first time in the design section of electric-generating boilers with the total weight of...
(H. Hasegawa, VES, Mitsubishi Heavy Industries, Ltd.)
11:50 Case Report 6: A study of VE-oriented thinking and practical application in service industry: Pursuing people's value enhancement and spiritually rich service
Kokusai Electric Techno Service provides a variety of services to our Hitachi Kokusai Electric group companies. As pe...
(M. Take, VEL, Kokusai Electric Techno Service Co., Ltd.)
12:20 Lunch
13:10 Technology of One-of-a-kind Company: "CAS"(Cell Alive System) - a challenge of Mr. Freeze
No food needs to be thrown away because it has lost its flavor, and neither do surplus supplies need to be discarded....
(N. Owada, President, ABI Co.)
13:10 Conference Paper 9: The application of a new VE method in construction works
In construction projects, VE review is applied in each of the design, bidding, estimate, acquisition and construction...
(T. Kashiwara, CVS and T. Adachi, CVS, Kajima Corporation)
13:35 Case Report (Int'l Presentation): Design-phase VE applied to an outlying facility at In Cheon South Port
Korean Government introduced VE for the purpose of reducing cost and increasing value in public work construction sec...
(M. Son, CVS and K. Kim, AVS, SangAh Management Consulting)
14:00 Case Report 9: A case of efficiency improvement of steel fiver concrete pavement for existing steel plate deck bridge
Recently in the Metropolitan Expressway, there are many cases of fatigue damage in U-shaped ribs of existing steel pl...
(S. Kanda et al, Metropolican Expressway Company)
VE Experience Corner: "watch" "touch" "catch" tips and tricks of VE
It is a free access area to gather information on VE for those VE leaders looking for know-hows of VE promotion, and ...
(SJVE East Japan Chapter VE Promotion Study Group)
13:10 Case Report 7: Applying VE technology to the overseas engineering station
Many Japanese companies develop their subsidiaries in Asian countries in order to ensure their competitiveness and co...
(M. Nagao, VES, MHI Technical Services Corp.)
13:35 Case Report 8: A case of VE applied to sheet metal panel throughout the vehicle development stage
The truck cabins we produce can be classified in 3 categories; large, medium and small. Each of them is composed of a...
(K. Tanaka, VEL, Isuzu Motors Ltd.)
14:00 Case Report 10: A case of VE application to laying method of the cable for Shin-tabata substation Building No.1
Similarly with other organizations in construction industry, the Construction Group of East JR is required to provide...
(N. Muro, VEL, East Japan Railway Company)
14:25 Afternoon Break (Layout change)
14:50 Memorial Lecture (at Fuji East + West): Drucker's teaching and how I came up with writing "Moshi-Dora"(a million-sales novel “If a female manager of a high school baseball team read Drucker’s ‘Management’…”)

(Natsumi Iwasaki, TV & Radio writer and producer)
15:50 Afternoon Break
16:00 Special Lecture (at Fuji East + West): Going Back to the Earth, Hayabusa!- a trajectory and miracle of its 7 years / -17:00 Conference Day 2 adjourned

(Makoto Yoshikawa, Associate Professor, JAXA)